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Direct Line | Personal Email

Client

Direct Line

Agency

Saatchi & Saatchi

Brief

Customers receive a personalised video via email that includes their name, policy renew date and type of cover. The video also plays sections that recommend additional cover. With the clever techy stuff created out-of-house, I edited the multitude of different options, as well as providing the sound mix, compositing and motion work, to deliver a flowing piece, no matter who saw it.

Software

Premiere
After Effects